"Julissa Prado is the trailblazing CEO behind Rizos Curls, the trail blazing natural curl brand providing clean hair care for any curl type. The high quality ingredients, community, and authentic connection Prado has desired to create with her customers has been a staple of the brand and it’s journey from Ecommerce to the shelves. Prado aimed to create an inclusive like of products that would not only aid the common curly user but help them to embrace the beauty of natural hair." Desiree Johnson 

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